Choosing The Business To Make Us Rich

Here's another short excerpt from my upcoming book, The Inevitability Of Getting Rich: An Interview With A Master.

Choosing The Business To Make Us Rich

You’re definitely asking for a big leap. That’s a leap many won’t be able to take. It’s really hard to look around and see nothing but failure and then start to believe that the Truth is something else.

Then, once we get over that obstacle—which most don’t—you’re asking us to believe our particular truth and never listen to anyone else. That means blocking out all those people in our lives who are giving us “realistic” points of view. The people who might say, “This is the way it is. This is the real world so deal with it. Get your head out of the clouds.”

Even if we make it through the doubters and do it anyway, we’re still stuck with a huge problem. How do we get started? We got our attitudes started, but how do we actually get started doing business? What business do we choose? How do we make the money that will make us rich?

If anyone else in your town can get rich, so can you; and if anybody else in your state can get rich, so can you. Again, it is not a matter of choosing some particular business or profession. People get rich in every business, and in every profession.

Okay, but it can’t be just any business. I can’t pick a random business I hate and get rich then, can I?

It is true that you will do best in a business which you like, and which is congenial to you; and if you have certain talents which are well developed, you will do best in a business which calls for the exercise of those talents. Also, you will do best in a business which is suited to your locality; an ice-cream parlor would do better in a warm climate than in Greenland, and a salmon fishery will succeed better in the Northwest than in Florida, where there are no salmon.

But, aside from these general limitations, getting rich is not dependent upon your engaging in some particular business, but upon you learning to do things in a Certain Way.

Fine. But what if I don’t have any money? How do I start the business that’s going to make me rich if I don’t have any money right now?

No one is prevented from getting rich by lack of capital. True, as you get capital the increase becomes more easy and rapid; but one who has capital is already rich, and does not need to consider how to become so. No matter how poor you may be, if you begin to do things in the Certain Way you will begin to get rich; and you will begin to have capital.

The getting of capital is a part of the process of getting rich; and it is a part of the result which invariably follows the doing of things in the Certain Way.

So even if I’m poor, that doesn’t matter.

You may the poorest man on the continent, and be deeply in debt; you may have neither friends, influence, nor resources; but if you begin to do things in this way, you must infallibly begin to get rich, for like causes must produce like effects.

If you have no capital, you can get capital. If you are in the wrong business, you can get into the right business. If you are in the wrong location, you can go to the right location; and you can do so by beginning in your present location to do things in the Certain Way that causes success.

What about the examples of Facebook or Apple or companies like that? There’s no way I, or anyone else, can repeat that success. Those ideas are used up and they’re never coming back. Even if I believe what you’re saying, aren’t all the “billion dollar ideas” already taken? Isn’t there a good chance I’ve already missed the boat?

No man is kept poor because opportunity has been taken away from him; because other people have monopolized the wealth, and have put a fence around it. You may be shut off from engaging in business in certain lines, but there are other channels open to you.

I worry that, because all the good ideas have been taken, there’s not enough to go around. How do I get a piece of the pie when so much of the pie has already been eaten?

No man is poor because the universe is poor, or because there is not enough to go around. The universe is an inexhaustible storehouse of riches; the supply will never run out. It responds to the needs of man; it will not let him be without any good thing.

This is true of man collectively; the race as a whole is always abundantly rich, and if individuals are poor, it is because they do not follow the Certain Way of doing things which makes the individual man rich.

So you’re saying it’s never too late to get started and there’s always more than enough riches to go around?

The universe is a great Living Presence, always moving inherently toward more life and fuller functioning. Nature is formed for the advancement of life; its impelling motive is the increase of life. For this cause, everything which can possibly minister to life is bountifully provided.

You are not kept poor by a lack in the supply of riches.